Marketing and Sales problems
- 1. When backed by buying, power wants become
Options- A. demands
- B. physical needs
- C. exchanges
- D. social needs Also asked in: AIEEE, Bank Exams, CAT, Analyst, Bank Clerk, Bank PO
Correct Answer: demands
Explanation:
When backed by buying, power wants become demands.
- 2. The first step in the marketing research process is to
Options- A. Decide Research Approach
- B. Develop Research Plan
- C. Define the Problem
- D. Collect Relevant Data and Information Discuss
- Define the Problem or Opportunity
- Develop Your Research Plan
- Collect Relevant Data and Information
- Analyze Data and Report Findings
- Take Action.
Correct Answer: Define the Problem
Explanation:
Marketing Research Process is a systematic method for planning and executing market research projects to inform business decisions.
The 5 Step Marketing Research Process :
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