Modeling approach for pricing strategy: A managerial pricing strategy model works most effectively as which type of system for interactive analysis and scenario exploration?

Difficulty: Easy

Correct Answer: time sharing model

Explanation:


Introduction / Context:
Pricing strategy models enable managers to test assumptions, adjust parameters, and evaluate outcomes across segments and channels. The computing paradigm most suited to this work is interactive, allowing multiple users to run scenarios without waiting for overnight batches or requiring hard real-time constraints.


Given Data / Assumptions:

  • Managers need iterative, conversational access to models.
  • Decision horizons are strategic/tactical, not hard real-time control loops.
  • Multiple users may share computing resources during the day.


Concept / Approach:
A time-sharing model (historically associated with interactive computing) lets several users concurrently access and manipulate models, reviewing output immediately. In contrast, batch models queue jobs for later processing, and real-time models are optimized for deterministic response to external events (e.g., process control). Pricing analysis benefits most from interactive time-sharing: immediate feedback, ad hoc queries, and flexible parameter changes.


Step-by-Step Solution:

Identify the primary need: interactive “what-if” analysis.Map that need to a computing approach that supports quick turnaround for multiple users.Select “time sharing model.”


Verification / Alternative check:
Decision Support Systems historically leveraged time-sharing environments and, later, interactive workstations and client-server tools for pricing and planning models.


Why Other Options Are Wrong:

  • Transaction processing: focuses on recording routine operations, not scenario modeling.
  • Batch: delays feedback; not ideal for interactive strategic exploration.
  • Realtime: unnecessary unless pricing must adjust to external signals with strict latency guarantees.


Common Pitfalls:
Assuming “real-time” is always better; interactivity and analytical depth matter more for pricing strategy.


Final Answer:
time sharing model

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