Critical Reasoning – Identify the Implicit Assumption(s) Advertisement: “Z-TV, the only TV that lets viewers watch two programmes simultaneously.” Assumptions: I. Sales of Z-TV will increase because of the advertisement. II. Some people may be influenced by the advertisement and buy Z-TV. III. Sales of Z-TV may be on a downward trend.

Difficulty: Easy

Correct Answer: None of these

Explanation:


Introduction / Context:
This ad highlights a differentiating feature (two programmes at once). We must identify which assumptions are necessary for running such an ad, given the answer choices. Generally, advertising assumes at least some influence on prospective buyers, but it does not guarantee sales growth, nor does it require a prior downward trend.


Given Data / Assumptions:

  • Claimed USP: dual-program viewing.
  • Assumption I: Sales will increase because of the ad (guarantee).
  • Assumption II: Some people may be influenced and purchase.
  • Assumption III: Sales may currently be declining.


Concept / Approach:
What is necessary? Advertising presumes potential influence (II). It does not presume certainty of increased sales (I) nor does it require that sales are currently falling (III). However, the only correct logical assumption here is “Only II,” which is not among the given combinations. Thus, the best choice from the provided options is “None of these.”


Step-by-Step Solution:

I is not implicit: ads do not guarantee increase; many factors affect sales.II would be the minimal assumption for running an ad, but the offered answers do not include “Only II.”III is not implicit: an ad need not be triggered by a slump; it could aim to grow an already rising share.


Verification / Alternative check:

Because no option matches the logically correct “Only II,” we select “None of these,” which accurately reflects the mismatch.


Why Other Options Are Wrong:

“All” and pairs including I or III add unnecessary or untrue premises.“Only I and II” or “Only II and III” incorrectly bundle II with claims that are not required.


Common Pitfalls:

Equating ad presence with guaranteed sales growth; assuming ads respond only to declines.


Final Answer:
None of these

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