Which Indian bank launched the housing loan scheme named Shubh Aarambh Home Loan that offers customers the benefit of a partial interest waiver after a certain period

Difficulty: Easy

Correct Answer: Axis Bank

Explanation:


Introduction / Context:
Banks in India design special home loan products with features such as fixed rate periods interest subsidies or partial waivers to attract retail customers. One such scheme Shubh Aarambh Home Loan offered the benefit of waiver of some monthly instalments subject to conditions. This question asks which bank introduced this particular housing loan scheme.


Given Data / Assumptions:

  • The product is a housing loan scheme named Shubh Aarambh Home Loan.
  • The scheme includes the idea of partial waiver of interest or equated monthly instalments after a defined period.
  • Four banks are listed as options SBI Central Bank of India Syndicate Bank and Axis Bank.
  • We assume the scheme was launched in the retail home loan market to compete for customers.


Concept / Approach:
The correct approach is to recall banking current affairs about retail lending products. While State Bank of India frequently appears in news for loan schemes this specific brand name Shubh Aarambh Home Loan was associated with Axis Bank. Remembering the advertising campaigns and press releases around the launch can guide you to the accurate option.


Step-by-Step Solution:
Step 1: Focus on the scheme name Shubh Aarambh meaning good beginning which suggests a marketing oriented retail product. Step 2: Recall that Axis Bank launched a scheme promising waiver of up to twelve equated monthly instalments over the tenure of the loan subject to conditions. Step 3: This scheme was branded as Shubh Aarambh Home Loan in banking news reports. Step 4: Compare this memory with the options and find that Axis Bank appears as option D. Step 5: Therefore Axis Bank is the correct answer.


Verification / Alternative check:
As a check you can reason that Axis Bank is known for innovative retail products and marketing campaigns with appealing names aimed at urban home buyers. Public sector banks such as SBI and Central Bank of India also offer attractive schemes but this specific brand name is more closely linked with a private sector bank branding strategy. This supports the choice of Axis Bank.


Why Other Options Are Wrong:
SBI offers schemes like Flexipay and Maxgain but Shubh Aarambh Home Loan was not its flagship product name. Central Bank of India did not promote a national level housing loan under this particular brand at the time mentioned. Syndicate Bank is also not associated with this exact scheme name in widely reported sources.


Common Pitfalls:
Candidates often choose SBI automatically whenever they see a banking product in exams. This habit can be dangerous because many private sector banks also innovate aggressively. Another pitfall is ignoring the branding style of different banks Axis Bank uses distinctive brand names which can act as a useful memory hook.


Final Answer:
The Shubh Aarambh Home Loan scheme was launched by Axis Bank.

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