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Home Interview Marketing and Sales See What Others Are Saying!
  • Question
  • Selecting and managing marketing channels : What are the factors to be considered before deciding upon setting up a channel?


  • Correct Answer
  • aUnderstanding the customer profile : the tastes,preferences, habits of the customers may differ from person to person bDetermining the objective as to who would be the target market, whether the company wants to go for cost minimisation or not etc cType of channel members :Who all would be involved? Wholesalers, retailers? dThe criteria on which the channel members would be evaluated and selected eHow many intermediaries will be involved in the overall distribution? 


  • More questions

    • 1. How would you automatically transfer your visitors to a new web page?
    • Discuss
    • 2. The threshold limit upto which coins can be issued as per the Coinage Act 2011 ?

    • Options
    • A. 100
    • B. 200
    • C. 500
    • D. 1000
    • Discuss
    • 3. Cash Reserve Ratio ( CRR) and Stautory Liquidity Ratio (SLR ) are terms most closely related to which of the following industries/markets :

    • Options
    • A. Mutual Fund
    • B. Income Tax
    • C. Stock Exchange
    • D. Banking
    • Discuss
    • 4. What is the minimum period of time for which one can open an FD(Fixed Deposit) account ?

    • Options
    • A. 15 days
    • B. 6 months
    • C. 7 days
    • D. 1 year
    • Discuss
    • 5. Which Bank has been given scheduled bank status by RBI ?

    • Options
    • A. Disha
    • B. Suryoday
    • C. Janalakshmi
    • D. Ujjivan
    • Discuss
    • 6. Which class is used to indicate Black Navigation Bar ?

    • Options
    • A. .navbar-inverse
    • B. .navbar-black
    • C. .navbar-dark
    • D. .navbar-default
    • Discuss
    • 7. The journal entry to record a credit sale is

    • Options
    • A. Accounts Receivable
    • B. Accounts Payable
    • C. Both A & B
    • D. None of the above
    • Discuss
    • 8. What is CRR rate?
    • Discuss
    • 9. Which among the following are not access Specifiers in C++?

    • Options
    • A. Public
    • B. Protected
    • C. Default
    • D. Private
    • Discuss
    • 10. In which year, the first bank of India "Bank of Hindustan" was established ?

    • Options
    • A. 1677
    • B. 1770
    • C. 1796
    • D. 1831
    • Discuss


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