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  • Question
  • You can use display planner to


  • Options
  • A. add ads
  • B. research keywords
  • C. display network
  • D. All of the above

  • Correct Answer
  • display network 

    Explanation

    Display Planner is a free Google Ads tool you can use to plan your Display Network ad campaigns.

  • Tags: AIEEE, Database Administrator, IT Trainer, Network Engineer

    Advertising and Media problems


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    • 1. Which describes how media and networks interact?
    • Discuss
    • 2. Why are commercial advertisements made?

    • Options
    • A. To convince the viewer to buy a product
    • B. To confuse the viewer about the different products in market
    • C. To dissuade the viewer from buying a product
    • D. To highlight the flaws of a product
    • Discuss
    • 3. How would you design and promote an advertising campaign?
    • Discuss
    • 4. Dynamic remarketing lets an advertiser

    • Options
    • A. Re-run ad to increase the volume of people who will see it.
    • B. Show prior visitors to his site ads that are based on products or services they saw on the site.
    • C. Show an ad to someone on his mobile device 24 hours after visiting the website on desktop PC.
    • D. Engage visitors to the website by opening a chat session.
    • Discuss
    • 5. Video advertising on YouTube lets you

    • Options
    • A. use pay-per-report analytics and pay for click-through only
    • B. use pay-per-report analytics and pay a single monthly fee
    • C. use free video analytics
    • D. pay a single monthly fee
    • Discuss
    • 6. Higher Quality Scores typically result in

    • Options
    • A. faster delivery of daily budget
    • B. higher costs and lower ad positions
    • C. lower costs and better ad positions
    • D. less overall impressions
    • Discuss
    • 7. By monitoring ad campaign performance, an advertiser may obtain the information needed to

    • Options
    • A. determine if campaigns are meeting overall marketing and conversion goals
    • B. create additional AdWords accounts for low-performing keywords
    • C. compare campaign performance to that of individual competitors
    • D. create duplicate ad groups with identical keywords and different ad variations
    • Discuss
    • 8. You can use Keyword Planner to identify

    • Options
    • A. Determine which Google Ads experience you're using.
    • B. Which text ads are performing best based on your keywords
    • C. Webpages where ad can appear based on your keywords
    • D. The amount of traffic potential keywords might get
    • Discuss
    • 9. With YouTube Analytics, you can track metrics on

    • Options
    • A. TrueView ad skip rates
    • B. Playback locations
    • C. Cost-per-channel visit
    • D. All of the above
    • Discuss
    • 10. How do you rate your English skills?
    • Discuss


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