Directions: Study the table and answer the given questions. | Months | Gross Revenue | Amount Allocated for Commission | Amount Allocated for discount and offer | Net Revenue | |---|---|---|---|---| | March | ₹ 360000 | ₹ 31200 | — | — | | April | ₹ 320000 | ₹ 28000 | ₹ 16000 | — | | May | — | — | ₹ 36000 | ₹ 336000 | | June | — | ₹ 42000 | ₹ 30000 | ₹ 330000 | | July | — | ₹ 40000 | ₹ 28000 | ₹ 362000 | Note: I. Net revenue = Gross revenue - Amount allocated for commission - amount allocated for discount and others. II. Few values are missing in the table (indicated by-). A candidate is expected to calculate the missing value, It is required to answer the given question on the basis of the given data and the information. In July, if $40\%$ of the Gross revenue of the magazine was collected from advertisement, what was the amount of Gross revenue collected from advertisement in that particular month?

### Concept & Formula The primary concept is calculating Gross Revenue using the provided formula and then finding a percentage of it. $$ \text{Gross Revenue} = \text{Net Revenue} + \text{Commission} + \text{Discount} $$ ### Step-by-Step Solution 1. **Given for July:** - Net Revenue = ₹ 362000 - Commission = ₹ 40000 - Discount = ₹ 28000 2. **Calculate Gross Revenue for July:** - Gross Revenue = $362000 + 40000 + 28000 = 430000$ 3. **Calculate Advertisement Revenue:** - Advertisement Revenue = $40\%$ of ₹ 430000 - Advertisement Revenue = $0.40 \times 430000 = 172000$ ### Exam Strategy & Shortcut Only calculate the missing values for the specific month required by the question. Find the Gross Revenue by summing the parts, and compute $40\%$ by multiplying by $0.4$. ### Common Pitfall A common mistake is forgetting to add both the commission and the discount to the net revenue, leading to an incorrect gross revenue figure. ### Final Answer Therefore, the correct answer is **₹ 172000**.