What factors would you consider to decide the target audience of your Ad?
Correct Answer
The following are the factors to be considered before deciding the target audience for any advertisements: Age Working class (professionals) Non working class (Retired/Home makers) Socio economic status Region specific Religion/community etc
Advertising and Media problems
Search Results
1. How would you react if you felt you were being pushed too far at work?
Correct Answer: By asking this the interviewer want to know how much will you obey and obedient to your respective authorities Example answer : Say that you deal with authority as you deal with customers - with integrity, professionalism and politeness
Correct Answer: Here by this question the employer need to know do you have any computer skills for managing an admin's job Example : I'm proficient with Microsoft Office suite including Word, Excel, and Power Point I'm very comfortable using these programs and have a lot of experience doing so in my previous job roles
4. How do you perform in a fast-paced and potentially stressful environment?
Correct Answer: Here by asking this question, your interviewer want to evaluate, how you manage your stressfull situations and its impact on your work and co-employees Sample :: I know how important it is to be calm even when other people are not In my previous job, part of my work required managing multiple phone calls with customers and handling them in an efficient and professional manner I feel I can provide a good balance of listening and speaking calmly and clearly Additionally, I know a large part of my role is providing support for the adjusters or other employees to whose team I belong I would ask them what type of support they need from me and adjust my work to meet those requirements
5. What kind of organizational skills do you feel you can contribute on the job to help your fellow employees?
Correct Answer: Organization is one of my strongest assets You are questioned this to test how you are in an organization and what the skills you have to organize the fellow employees Sample :: I have worked as an assistant or organizer in several previous circumstances, both in my career and as a volunteer in local organizations I?m familiar with the most popular online scheduling and organizational software, as well as common methods of keeping a personal calendar I?ve also used both physical filing archives for important documents and electronic filing systems I completed a continuing education course on scheduling and organization as well Clear and efficient organization procedures are important to me, so I?m looking forward to learning more about other people?s organizational style and sharing my own
6. What qualities does a person need to be successful in the field of advertising?
Correct Answer: The following are the qualities required to be successful in the field of advertising: - Creativity - Strategic focus - Knowledge and expertise in the field of advertising - Holding a relevant qualification in the field of advertising - Market research orientation - People skills etc
7. What would you do if you run out of ideas for a new Ad?
Correct Answer: I would do the following if I run out of ideas for a new ad: - Word of mouth marketing - Direct marketing - Public opinions survey - Trade show/exhibition promotion etc
Correct Answer: Advertising is defined as a paid form of communication that reaches the target audience through mass media to provide product/service and brand related information
9. What are the various ways to measure the effectiveness of an advertising campaign?
Correct Answer: The main purpose in measuring the effectiveness of any advertising campaigns is to evaluate its effect on the sales and also brand recall factor The mathematical equation for measuring the effectiveness of an advertising campaign is: Advertising campaign effectiveness = Revenue + Return on investment (ROI) There are various ways to measure the effectiveness of advertising campaigns: - Conducting a survey after the campaign ends - Proportionate increase in the sales of that particular product/service - More customers calling to a toll-free and prescribed lines - Redemption of coupons and vouchers - Increased footfalls in the store to purchase product/service - Increased click on the company?s website
10. How would you choose the best media to promote your advertisement?
Correct Answer: It depends on the following factors: Reach Geographical spread Nature of target audience/clusters Previous successful track records Low budget; high returns etc