Difficulty: Easy
Correct Answer: Ola cabs
Explanation:
Introduction / Context:
Partnerships between telecom operators and app based cab aggregators are common as they aim to provide bundled digital services to customers. This question asks you to identify which cab company partnered with Airtel in 2017 to roll out integrated digital offerings. The topic falls under business current affairs and technology related general knowledge, frequently tested in competitive exams.
Given Data / Assumptions:
The question includes the following details:
1. The year of the partnership is 2017.
2. Airtel, a major telecom operator in India, is one of the partners.
3. The goal is to provide integrated digital offerings to customers, likely combining communication services with cab bookings or other app features.
4. The options list four cab brands: Uber cabs, Ola cabs, Cabs 24 and Dot cabs.
5. We assume we need to recall which of these brands actually announced such a partnership with Airtel.
Concept / Approach:
The concept is recognition of corporate tie ups that expand digital ecosystems. In 2017, Ola cabs and Airtel announced a strategic partnership where Airtel services were integrated into the Ola app and Ola offerings were bundled with Airtel products. The approach is to link Ola cabs with this widely reported partnership and eliminate other options that did not have the same integrated digital offerings arrangement with Airtel at that time.
Step-by-Step Solution:
Step 1: Recall which cab aggregator was frequently mentioned in the news alongside Airtel in 2017 for partnership announcements.
Step 2: Uber has collaborated with various companies globally, but the specific integrated digital offerings partnership with Airtel in the Indian market is associated with Ola.
Step 3: Cabs 24 and Dot cabs are not widely known national level brands in India in the same way as Ola and Uber.
Step 4: Media coverage from 2017 highlighted the Ola and Airtel tie up, including offers such as Airtel integration inside the Ola app and combined services.
Step 5: Therefore, the correct answer is Ola cabs.
Verification / Alternative check:
You can verify this by remembering headlines announcing that Ola and Airtel formed a strategic partnership to drive digital experiences, including options for Airtel payments within the Ola app and special data offers for Ola users. These announcements clearly named Ola cabs as the partner on the cab side, while Uber, Cabs 24 and Dot cabs were not part of this particular integrated offering with Airtel. This confirms that choosing Ola cabs is correct.
Why Other Options Are Wrong:
Uber cabs: Although Uber is a large international cab aggregator and has collaborated with other companies, it was not the one that signed the integrated digital offerings partnership with Airtel in 2017, so this option is incorrect.
Cabs 24: This name is not associated with a major nationwide tie up with Airtel and appears here as a distractor, so it is wrong.
Dot cabs: Similar to Cabs 24, this brand is not recorded as having the specified integrated partnership with Airtel, making this option incorrect.
Common Pitfalls:
Many candidates may impulsively choose Uber because it is globally well known, without carefully recalling which company actually partnered with Airtel in the Indian context. Another pitfall is to be unfamiliar with the news item and then guess between Ola and Uber. To avoid such mistakes, exam aspirants should systematically review major corporate partnerships reported in yearly current affairs summaries, especially those involving big telecom companies and large app platforms, as these are common exam topics.
Final Answer:
The cab company that tied up with Airtel in 2017 to roll out integrated digital offerings was Ola cabs.
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