Difficulty: Medium
Correct Answer: Only Assumption II is implicit
Explanation:
Introduction / Context:
The advertisement targets personality traits (creative, outgoing) and sells photography as a rewarding career. For an ad to be worth placing, an audience with relevant aspirations must exist. The question is whether the ad must also assume a specific production thesis about commercial-quality photography (I).
Given Data / Assumptions:
Concept / Approach:
All advertising presupposes an addressable market—people who desire the promoted outcome (II). The ad’s copy does not explicitly commit to the production doctrine in I; it does not elaborate on training or technical requisites, only on opportunity and fit. While I may be true, it is not necessary for the ad’s logic of persuasion. The ad can succeed by appealing to aspirations and interests alone.
Step-by-Step Solution:
Verification / Alternative check:
Why Other Options Are Wrong:
Common Pitfalls:
Assuming every career ad implies a full competency model. Many ads simply attract interest before discussing requirements.
Final Answer:
Only Assumption II is implicit.
Discussion & Comments