Bharti Airtel has launched a mobile app, "My Circle" in collaboration with FICCI Ladies Organisation (FLO) to assist women in case they face any panic situation or problem. The application will allow women to send SOS alerts to any five of their family or friends in 13 languages by pressing the SOS prompt on the app. The app has been developed by Airtel X labs and was conceptualised by an all-women cross-functional team.
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